Post by account_disabled on Feb 28, 2024 5:06:22 GMT 1
I take care of designing and implementing direct mailing campaigns, emails, newsletters, and special communications for customers and all types of interlocutors of your company. DIFFERENCES BETWEEN NEWSLETTER AND DIRECT E-MAIL (DEM) Newsletter and direct e-mail (DEM) are technically similar but conceptually very different tools. In a nutshell, both consist of creating emails and sending them to masses of recipients who have requested them; however, a Newsletter often has a verbose , fictionalized aspect, and sometimes summarizes a series of links to interesting content, both one's own and that of others. It is therefore fundamentally an extremely polite service and information tool aimed at offering a collection of possible insights on a topic, or a summary and selection of what has happened recently.
The purpose of a newsletter is to build authority on the topic and attract subjects interested in the topic discussed and subsequently orient them as desired. Instead, compared to a newsletter, a DEM presents content that is generally much more aggressive , uses a tone aimed at persuasion, and induces calls-to-action that are often peremptory or time-bound; DEMs are therefore Nepal Phone Number intended for more intense and immediate promotional use. EXTRAORDINARILY EFFECTIVE, IF WELL DESIGNED Direct emails are not always welcome communications, even if formally accepted by the recipients; but if they are well designed and packaged, as well as sent to the right recipients with the right tone, they are extremely welcome and extraordinarily effective. Promoting your product or service via newsletter or direct e-mail is still by far the most effective means of promotion in terms of cost/results ratio.
WHAT DOES IT TAKE TO SEND A NEWSLETTER OR A DEM Having a newsletter involves equipping your site to invite users to subscribe, equipping a special tool to prepare and periodically send the newsletter, as well as verifying the subsequent results. However, as with any digital communication project, it is necessary to think and produce a digital communication strategy in advance , within which to frame the Newsletter DEM project. It is necessary, for example, that the message conveyed in emails is consistent with what is communicated on other digital channels; it is also necessary for the site to include landing pages linked to the calls-to-action included in the emails; finally, it is necessary for social media and advertising to take up the same message sent by email, spreading it to all those who disdain the use of emails in favor of social media (many Millennials today do not have an inbox, and will never have one.
The purpose of a newsletter is to build authority on the topic and attract subjects interested in the topic discussed and subsequently orient them as desired. Instead, compared to a newsletter, a DEM presents content that is generally much more aggressive , uses a tone aimed at persuasion, and induces calls-to-action that are often peremptory or time-bound; DEMs are therefore Nepal Phone Number intended for more intense and immediate promotional use. EXTRAORDINARILY EFFECTIVE, IF WELL DESIGNED Direct emails are not always welcome communications, even if formally accepted by the recipients; but if they are well designed and packaged, as well as sent to the right recipients with the right tone, they are extremely welcome and extraordinarily effective. Promoting your product or service via newsletter or direct e-mail is still by far the most effective means of promotion in terms of cost/results ratio.
WHAT DOES IT TAKE TO SEND A NEWSLETTER OR A DEM Having a newsletter involves equipping your site to invite users to subscribe, equipping a special tool to prepare and periodically send the newsletter, as well as verifying the subsequent results. However, as with any digital communication project, it is necessary to think and produce a digital communication strategy in advance , within which to frame the Newsletter DEM project. It is necessary, for example, that the message conveyed in emails is consistent with what is communicated on other digital channels; it is also necessary for the site to include landing pages linked to the calls-to-action included in the emails; finally, it is necessary for social media and advertising to take up the same message sent by email, spreading it to all those who disdain the use of emails in favor of social media (many Millennials today do not have an inbox, and will never have one.